I Am Allergic to Career Fairs

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I Am Allergic to Career Fairs

August 12, 2014. 4As, MAIP, Face of Talent 2014 at Three Sixty, 10 Desbrosses St, New York, NY 10013. Photography by Margarita Corporan

August 12, 2014. 4As, MAIP, Face of Talent 2014 at Three Sixty, 10 Desbrosses St, New York, NY 10013. Photography by Margarita Corporan

Sweaty palms, bubbling stomach, rapid heart rate, and shortness of breath are all classic signs that I am getting too close to a career fair.  But, I've never told anyone of my illness. I just don't go to career fairs and maintain perfect health.  Unfortunately, as a 2014 MAIP intern, not going to the career fair was not an option; but I sure did try.  I cozied up in on a couch and proceeded to act like I was working.  Fellow MAIPers would walk by, sit, talk, but I never left my spot.  Until, I was caught.  My MAIP mentor walked by one too many times to see my lack of movement and stopped to ask me, "What are you doing?" I think my answer consisted of a series of excuses:

  • It's too crowded.
  • It's hot in there.
  • There are too many lines.
  • I'm researching the agencies.

Not one excuse flew by her.  The anticipation of her forcing me to go into the career fair took over and anxiety set in.  "What is this water filling in my eyes?" I could tell she saw it happening.  So, she hit me with a one-two combo to get me in the career fair.  She sat down and talked with me to calm my nerves and dry up that "weird eye watering" thing.  The, she physically dragged me into the career fair.  She pulled me right up to the mcgarrybowen table, introduced me, and left.  I aw left to swim with the sharks, and surprisingly, I swam laps around the fair.

I say this story to say, if you've got the heart and experience to help a person push past his/her nerves and into a career fair, you've got what it takes.  Become a MAIP mentor today by clicking here. 

Written by Kendra Croft, Jr. Copywriter @ RPA. 

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The Face of Talent Week Kicks Off!

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The Face of Talent Week Kicks Off!

After months of planning, The Face of Talent officially kicked off today with Final Project Presentations at Wieden+Kennedy and the Leadership Development Forum powered by McCann Worldgroup.

Fifteen cross-national teams have been working tirelessly this summer to compete in the annual MAIP summer project.  Partnering with Wieden+Kennedy, fellows were tasked to work on a Nike project.  To say they were excited is an understatement.   It's come down to four teams and the stakes are high.  The winning team will be announced at The Face of Talent Diversity Leadership Luncheon tomorrow. While we wait, check out some behind the scenes images below.

In the afternoon, fellows participated in the Leadership Development Forum powered by McCann Worldgroup and led by Carolyn Ou, MAIP Alum and Executive Leadership Coach at Sandbox Consulting.  The interactive workshop took fellows through a series of activities to learn how to get out of one's own way.  You know the age old saying, "You're your own worst enemy."  Well, our fellows learned how to fight (and occasionally) work with their "Gremlins" - fellows you know what we're referring to. 




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"From NYC to Seattle - My MAIP Experience" by Mallory Jones

 

 

 

 


 

Mallory Jones
#MAIP2015 Fellow @ WONGDOODY

"When ‘incredible’ doesn’t even begin to sum up your internship experience, what else is there to say? That’s how I’m feeling right now as I start to come to terms with the fact that my time here in Seattle is coming to a close. WONGDOODY, the agency where I have been spending my MAIP experience, has treated me better than I could have ever hoped for. I was welcomed with open arms and immediately encouraged to dive in and work on important projects for some of their top clients. In a million years, I never would’ve imagined that they would allow me to participate in the business and culture of the agency to the degree that they have. I’ve never personally experienced what an internship in another field of business is like, but I feel as though most typical interns wouldn’t be able to say the same. 

For this incredible experience – and for giving me a real chance to have the career I have always imagined – I am completely indebted to MAIP. Without this program, the odds of me ever making it out to Seattle to meet the amazing people at WONGDOODY are slim to none; the odds of me being set up as well as I will be to enter the advertising world once I graduate with my M.B.A in the spring would be even slimmer. In my mind, I will undoubtedly owe whatever career I have that comes out of this experience to the entire 4A’s organization and the MAIP program. From the bottom of my heart, thank you for allowing me to be a part of this."

Check out some pictures from Mallory's experience below.


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"My MAIP Experience" by Laura Gonzalez

 

 

 

 

 

 

 

 

 





Laura Gonzalez
#MAIP2015 Fellow @ Osborn Barr

"Winning the lottery is comparable to the rewards a student gains from participating in MAIP. Broadening my knowledge base is an eternal goal of mine, and I make sure to commit when a challenge presents.  

Prior to this internship, I did not know what media planning was or what media buyers do. My fearlessness allowed me to jump into a discipline that was foreign to me. Taking this risk has allowed me to see how much I enjoy the discipline. 

I embrace the art and rigor of analytical thinking and complex problem-solving. Immersing myself into media planning has allowed me to tap into these passions. Learning from the media team at Osborn Barr has allowed me to gain an insight into this world and witness firsthand how media planners are responsible for making sure the product touches the eyes, and ears of the masses.   

My perspective on time changed just weeks into my internship. I find myself intrigued with the focus demanded, the strategy, the relationships, the communication, the detail, the language, the meticulous planning and the challenge that comes with working in media planning. It is life-altering to be able to dive into a discipline and identify hours as minutes. 

Media planning is the heart of all the disciplines in advertising. Everything in this discipline revolves around a hypothesis that is supported through research, past campaign records and data. From shadowing my mentor and the media director, I have been able to fulfill my passion for learning beyond expectation. To say this experience has been life-changing is the least of all MAIP encompasses for me. I now have a new set of eyes, skills and a newly developed passion. This is my lottery award." 

Written by: Laura Gonzalez

Click here to view a recent post on Osborn Barr's blog about Laura.

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Who Works Hard for the Money?  She does.

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Who Works Hard for the Money? She does.

On Wednesday, July 22 at Arnold Worldwide in NYC, female MAIP fellows and alumni will come together for an open conversation about managing their money like a boss, salary negotiations, investing in their 401K, and much more.  

 

Created and launched by Neisha Tweed, #MAIPalum and Creative Strategist at Facebook, the platform has empowered the future female leaders of the advertising & media industry.  Below is just some feedback from last year's attendees:

"It was the most candid seminar ever. It was great to hear from the people who were once in the same situation as me and other MAIPers. I could learn the hardships that I need to go through as a woman in color in the advertising industry as well as the advices to go through them as wise as possible. I could never hear things like this anywhere than this seminar."

"The speakers were amazing. They weren't just insightful with their experiences, but they were also very entertaining and interesting."

This year's panel features:

  • Piper Hickman: Creative Director, Freelance
  • Christena Pyle: Director at the ADCOLOR Awards & Industry Conference; Diversity & Inclusion Supervisor at Omnicom Group; and MAIP Alumni Association Executive Council Member (c/o 2007).
  • Genevieve Robles: HR + Talent Associate at The Barbarian Group
  • Khara Wagner: Group Account Director at TBWA/Chiat Day
     

Interested in attending?  RSVP here to reserve your spot.

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#MAIP2015 Orientation - Take 2

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#MAIP2015 Orientation - Take 2

Midtown, Jordan's, a little bit of work and a whole lot of fun. 

 

The second day of orientation brought together the MAIP fellows (in-person and virtual);  Wieden + Kennedy agency executives; multimedia artist, MeLo-X; and several high-school students from the Manhattan Early College School for Advertising and Media (MECA). 

MAIP Fellows - NYC and USA - were briefed on their summer project by the WK team and learned a bit about personal branding + partnership from MeLo-X. 

The day ended with a quick b-ball game with several MAIP fellows and high school students outfitted in Jordan gear, promoting teamwork and collaboration on & off the courts. 

Check out some highlights of the day below!

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And...the 2015 MAIP NYC Fellows Are Here!

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And...the 2015 MAIP NYC Fellows Are Here!

On Thursday, June 4, the 4A's welcomed over 80+ #MAIP2015 NYC fellows at the annual orientation.  This marked the first time all the NYC fellows were together in one location.  Needless to say, the energy was high and excitement apparent. 

The first day of orientation launched with a series of talks and workshops, focusing on topics such as the future of social and understanding your personal strengths to optimize work-performance. Over the course of the day, fellows had an opportunity to hear from leading industry executives, such as: 

The purpose? To best prepare the fellows for the most impactful summer.

The day concluded with an evening reception at Horizon Media and brought together over 150 industry executives, MAIP mentors, alumni, and fellows. 

Check out the video and photo below.


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Google collaborates with MAIP and creates ADBYTE

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Google collaborates with MAIP and creates ADBYTE

Collaboration is essential to developing innovative business solutions led by talented professionals. Fueling an appetite to learn how to utilize relevant tech tools applicable to the advertising industry, Google, the 4A's, and MAIP have joined together to create a one-day immersion program, AdByte. 

The program will offer motivated MAIP alumni with one to four years of industry experience the opportunity to gain insight into Google's technology and best practices to leverage these tools within their advertising positions.

Consisting of a product-based curriculum focused on Google’s advertising operations, AdByte will include an overview of Search, Display & Video products (including AdWords, DoubleClick and YouTube). The essence of the AdByte program is for participants to compete in a real case scenario, where MAIP Alumni will develop a 4A’s member advertising agency’s pro-bono client digital campaign, with the goal to execute the campaign in the future.

The pilot program is October, 28th 2013 at the Google Headquaters

 

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MAIP Alumnus, Juan Carlos Pagan makes Adweek's Hot List

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MAIP Alumnus, Juan Carlos Pagan makes Adweek's Hot List

Juan Carlos Pagan, 2005 MAIP Alum
Head of Design, DDB

Juan Carlos Pagan is a Designer, Art Director and Typographer living in New York City. In 2006 he received his B.F.A in Communication Design from Parsons School of Design. He completed his studies in 2011 as part of the inaugural class of Type@Cooper, the postgraduate typeface design certification program at The Cooper Union. Previously employed at G2 Worldwide and MTV, Juan is currently the Head of Design at DDB New York and a Partner at the Brooklyn based type foundry Pagan & Sharp. At DDB Juan oversees the team that handles the design work for clients including The New York Lottery, Hertz, New York City Ballet, The Art Directors Club, Reebok, and Water Is Life. His work as been recognized by The Art Directors Club, The One Club, The Clios, The Type Directors Club, D&AD, Print Magazine, Communication Arts Magazine, Computer Arts Magazine, How Magazine, Slanted Magazine, and Luerzer's Archive Magazine. In 2011 & 2012 he received both bronze and silver bullets from Young Guns International, and was named a "Creative You Should Know" by Creativity Online and AdAge. In 2013 AdWeek listed Juan as one of the top 100 creatives in the world.

- See more at: http://maipalumni.org/news/#sthash.pKp7B5WX.dpuf

 

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